Tower Electric Bikes

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Tower Electric Bikes is a direct to consumer e-Bike brand based in San Diego. They're the designer, manufacturer, retailer, and marketing arm all rolled into one. By cutting out the middleman and selling direct to consumer via the Internet, they sell electric bikes for about half the price of what you'd find comparable quality eBikes for in a retail store. Funded on ABC's Shark Tank, and due primarily to the extraordinary direct to consumer value their business model offers, Tower has been named as one of Mark Cuban's best investments in the history of the show.